"From Therapist to Coach:
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Are you thinking of becoming a coach or adding coaching to your therapy practice? Learn how to sort through the maze of information on training programs, certification and the business of coaching with this resource guide. |
From:
Sue Bond, B.Sc.
Juliet Austin, M.A. Couns. Psych.
Vancouver, B.C.
Dear colleague,
Are you curious or intrigued about the profession of coaching?
Are you feeling burned out with your therapy practice? Are you tired of
traveling to your office? Do you want to work with healthier clients?
Are you happy being a therapist but want to add something new to
your practice? Have you considered becoming a coach but are
concerned about the effort involved in building a new business?
Imagine taking the skills you have now as a therapist and applying them towards a career where you can... create the lifestyle you desire... work from home or anywhere in the world accessible by phone... have healthier clients... help others get what they want in their lives... and increase your income at the same time!
Does this sound ideal?
These are some of the main reasons an increasing number of therapists are becoming coaches. Coaching is one of the world's fastest growing professions with an estimated 30,000+ coaches worldwide. Career and life coaching for Baby Boomers was included as one of the 27 hottest ideas for 2007at Entrepreneur.com.
This is one of the most frequent questions asked by prospective coaches. Two separate surveys conducted in 2003 revealed that 9% of coaches were earning $100,000 or more per year. Some coaches make a six-figure income from coaching and related products and services while others coach on a part-time basis to supplement their income.
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Professionals trained in psychology and psychotherapy have skills that other coaches may not have at first. For example, therapists are already skilled at listening, supporting, encouraging and facilitating change as well as training in human development.
However, coaching is a distinct profession and it is not concerned with healing
or dealing with people who "need" help. Therapists will have to unlearn and
modify some of their therapy skills, as well as learn new ones. They will also have to make
a shift in their orientation towards the client and how they see themselves in
relation to them.
In 1999, Juliet was where you are now.
"After working in the field of family violence as a therapist, researcher and educator for 20 years I was burned out. I wanted to focus on the positive aspects of peoples' lives, as I could not hear any more stories of trauma. Like you, I wanted to help people but the strain was wearing me down. I needed to find an alternative that allowed me to utilize my training, skills and experience as a therapist but allowed me to work with healthy people. I needed positive energy around me.
I read an article on coaching and instantly knew I had found what I wanted. I could work from home, surround myself with positive people...and travel while I worked--bonus! I immediately began to research the profession. I soon became overwhelmed with the enormous amount of information and the numerous training programs available. It took me several months to choose the training program best suited for me and to understand what the coaching profession was all about.
There was not much accurate information available on the differences between coaching and therapy and how to transition from therapist to coach. I was left to sort this out on my own. Having a guide like this would have cut down on my research time drastically. It also would have helped me make the transition from therapist to coach quicker."
The amount of information available about coaching is expanding rapidly. Let’s take a look at coach training. Currently there are over 400 organizations (and that's a conservative estimate) offering coach training programs. Just over 200 of these coach training programs are accredited by the main coaching associations - and that's just counting programs with at least 100 hours of training! Only a handful of these training programs have been created specifically for therapists and helping professionals transitioning into coaching. It could take hours upon hours to research these programs.
The How to Become a Coach ebook package for Therapists and Counselors outlines the
Many of the free 'Question and Answer' or 'Introduction to Coaching' teleclasses available are slanted in favour of a particular training program. The "How To Become a Coach ebook package for Therapists and Counselors" is objective and provides all the information you need in one place to begin making the transition to coaching.
The How to Become a Coach ebook was created so that prospective coaches could
"As one of the
first Master Certified Coaches in Canada I have many people contact me
and ask me questions about the coaching profession.
Sue's ebook provides the answers to many of those
questions. I recommend anyone exploring the
profession and deciding whether to become a coach to purchase Sue's
ebook for their resource library. I wish I
had a book like this when I first became involved in the coaching
profession. It would have saved me a lot of
time." |
Let's Talk Money
How much do coaches really make? The internal game of money.
How to Determine if Coaching is the Best Career for You.
Coaching and Regulation
Is coaching regulated?
Coach Training Programs
Do you need it? How long does it take? How much does it cost? What to look for...
Certification
What is it? Do you need
it? Who offers it?
Self-Employment
How do you prepare for it?
Building a Coaching Business
An overview of what's involved so your eyes are open!
How Coaches Make Money
This is the preview chapter in the Coach Starter Kit
22 Additional Ways Coaches Make Money
Transitioning into Coaching
Do I need
to quit my job?
(The answer is no by the way – you can build a practice on a part-time
basis.)
12 Ways to Meet Coaches
The How To Become a Coach ebook package for Therapists and Counselors is
a comprehensive 90-page overview (74 pages if you exclude the Table of Contents, appendices, bio
and cited sources) of the profession and business of coaching. In addition
to the information presented many of the sections have a set of suggested
exercises included in a separate 33-page workbook so that you can take
action and find the answers you need for each topic.
Plus there is an online resource section with links to coaching associations, coach training programs, and business resources in the US, Canada, the UK, and Australia.
You also get the Coaching Associations at a Glance report, which gives you an overview of the top dozen coaching associations. This comes in handy during the Coach Training and Certification chapters of the eBook.
Are you wondering if the information is old and dated? The ebook has
been updated eight times since June 2001. The latest revision was
released in September 2013.
Addendum for Therapists and Counselors
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As a special reward for taking immediate action, you will also receive these bonuses:
Bonus #1: Coach Training Program Online Sorter. | |
We compare each of the 100+ accredited coach training programs, which are offered in English, with respect to cost, length of time it takes to complete the program, the training format, and where it is offered. Using the Online Sorter you can narrow down the list of programs based on the parameters you choose. It took over 40 hours to find all the information for each program. How much time could this alone save you? |
Bonus #2: "Becoming a Life Coach: 20 of Your Top Question Answered" eBook | |
For those who are just learning about coaching, this Intro eBook will answer questions such as: what is coaching, how does it differ from therapy and mentoring, can anybody be a coach? and many more. Twenty questions in total are answered. |
Bonus #3: Tips from Coaches on Becoming a Coach | You're probably familiar with the saying "You don't need to reinvent the wheel." |
Bonus #4: 5 Steps to an Ideal Career report | |
It could take days, months or even years to thoroughly examine your life
and determine your passions, goals, and the perfect work for you. The
"5 Steps to an Ideal Career that Aligns with your Lifestyle, Talents and Skills"
is a quick way to get you started so you can see if coaching may be a
career that is right for you. |
Bonus #5: Receive Free Updates. | |
When the How to Become a Coach eBook, Addendum for Therapists, and Coach Training Program Online Sorter is updated, you'll get a copy of it. (As long as you stay on the update email list.) |
This is a limited time offer as these bonuses could change.
You're right - you are an intelligent and resourceful person and you probably could figure most of this out on your own. But how long would it take you and how can you make sure your information is both complete and objective? We invite you to save yourself some time and buy this resource now for only $47. Act now!
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Are you willing to invest $47 to get a comprehensive research guide on a profession that could potentially transform your career and sense of personal fulfillment? If you become a coach, the money you invest today will be paid back many times over.
We hope to hear from you today...
Sue Bond & Juliet Austin
P.S. The How To Become a Coach ebook package for Therapists & Counselors' is an ebook and is downloadable so you could start reading it in just 10 minutes.
(Revised September 2013)
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(Revised September 2013)
Please note: This is a 'how to research the profession of coaching' ebook and does not give step-by-step instructions on 'how to build a coaching practice.'
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2001-2013 Sue Bond
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